REEL Lifestyle Apparel was created as an expressive avenue to encompass everything fishing and the love for the outdoors! Whether it's River, Lake or Ocean, we are all a part of the REEL Lifestyle. Our apparel is a way for all generations to bridge the gap by supporting one thing in our lives that has been bringing us joy and peace from the very moment we entered into the REEL Lifestyle. Outdoor sports are more than a pastime, more than a sport, but a sanctuary for all of us that love our freedom and spending time with those that mean the most to us.
Founded in Nevada by a family of fishing enthusiasts, we are committed to designing the best fishing apparel that is meant to be enjoyed on and off the water. Using quality threads and materials, we’ve found the perfect medium of materials, design, and function to create a line of outdoor lifestyle apparel that we can truly be proud of. From our family to yours, we hope you enjoy the REEL Lifestyle just as much as we do!